Marketing Management: The Strategic Part of Business
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- Jan, 10, 2021
- Shawn Lazarus
- Marketing Management
A business starts with the determination of the category of buyers that the business will cater to. These become the target customers for the business. The first task of marketing management is to determine the target audience.
Read MoreMarketing Management: The 7 Pillars
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- Jan, 10, 2021
- Shawn Lazarus
- Marketing Management
Marketing management refers to the process of planning effective marketing strategies, advertising and promoting the products and services, and managing the sales to reach the customers so that the company gains immense profits.
Read MoreMarketing Management: What You Need to Know
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- Jan, 09, 2021
- Shawn Lazarus
- Marketing Management
Marketing is the art of influencing customers and increasing sales and marketing management is the actual process, the practical way in which the techniques of this art is used.
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